Crisis – 15 Essential Truths
- Crisis is unavoidable.
- Crisis is the disruption of a normal cycle or system.
- Crisis reveals truth.
- Most people when faced with a crisis respond by saying, “I never thought this could happen to me.”
- Over 85% of all crisis can be avoided, mitigated or survived by preparation.
- Over 85% of all people, businesses, brands and governments are not prepared for a crisis.
- Within 18-24 months of a major crisis, over 85% of all people say the event was one of the best things that ever happened to them.
- Never tell anyone in the middle of a crisis, “Don’t worry, this will all work out.” It may not, and certainly not the way one would expect.
- Not all crises end well, although all crises do end.
- Just like rolling dice, another crisis could happen within a week or never again. Knowing the odds work in your favor.
- First responders provide the best model for crisis preparation. Fire fighters, police and security, military and emergency medical personnel, plan, train, prepare, organize, test, explore, educate, practice, observe and rehearse for crisis 365 days a year.
- You can’t learn to play guitar by listening to Eric Clapton. You can’t learn how to make love by watching sex in the movies. Watching the Super Bowl will not teach you how to play football, nor can you get wet from reading the word “water.” Crisis is a real life, all-hands-on-deck, reality check, not an intellectual exercise. A two-year old crisis plan sitting on the shelf is worthless.
- Learn the word foreseeability. If what you are doing, thinking, planning will not result in a positive event, don’t do it. What’s private tonight may be public tomorrow.
- It is impossible to go through a crisis alone. Don’t try.
- Follow your heart. You were born to fulfill your heart’s dreams, goals and desires and regardless of the crisis, a clear path will eventually emerge to a joyful, peaceful, and harmonious life. Trust your divinity.
photo credit: mdanys